Apr 13`12 - TICO Seeks Registrant Feedback on Consumer Awareness Campaign
Over the past several years, the Travel Industry Council of Ontario (TICO) has been conducting a Consumer Awareness Campaign using various forms of media to inform consumers about the benefits of purchasing their travel services from TICO registered travel agencies. Before finalizing its campaign strategy for the upcoming year, TICO would like to obtain some feedback from its registrants.
TICO will be sending the brief online survey to all registrants with a request to provide their views on its Consumer Awareness Campaign and what they would like to see included in the Campaign in the future.
“TICO registrants play an important role in TICO’s message to consumers and obtaining registrant feedback to increase consumer awareness is crucial,” says Michael Pepper, TICO President and CEO. “Consumers making holiday arrangements have a choice: they can book through a TICO-registered travel agent and have the cost of their travel services protected, or they can put their hard-earned vacation dollars at risk and book with someone else,” warns Michael Pepper.
TICO’s campaign will continue to stress that when booking a holiday with a registered Ontario travel agency, travellers are protected by the province’s very strict consumer protection laws, and the cost of the travel service is protected by the Ontario Travel Industry Compensation Fund.
TICO registrants are encouraged to provide their views and take a moment to complete this brief online survey by Friday April 27, 2012.
The survey is available at: https://www.surveymonkey.com/s/tico-consumerawareness-registrantsurvey
Formed in 1997, TICO is a not-for-profit corporation wholly financed by Ontario-registered travel agents and wholesalers. It administers the Travel Industry Act, 2002 and the Ontario Travel Industry Compensation Fund. TICO may be contacted at (905) 624-6241 or 1-888-451-TICO. Visit TICO’s website at www.tico.ca or email TICO at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .
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For More Information, Media Please Contact:
Mr. Michael Pepper, President & C.E.O.
Travel Industry Council of Ontario
Tel: (905) 624-6241 / Toll Free: 1-888-451-TICO
